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using_the_ad_server [2015/06/24 18:44]
admin
using_the_ad_server [2015/06/24 19:08] (current)
admin
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 ===== Areas of the Ad Server ===== ===== Areas of the Ad Server =====
 +
 +{{ :​menubutton.jpg |}}
  
 Below is a list of the items under the "​Menu"​ button (Top-Right Corner of Page). ​ Click the item to learn more: Below is a list of the items under the "​Menu"​ button (Top-Right Corner of Page). ​ Click the item to learn more:
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   * INTEGRATION   * INTEGRATION
   * **Website Codes**: This page contains all the HTML code needed to display ads on a website. ​ Each code is specific to the Website > Category > Ad Position. ​     * **Website Codes**: This page contains all the HTML code needed to display ads on a website. ​ Each code is specific to the Website > Category > Ad Position. ​  
 +
 +
 +===== Adding a New Advertisement =====
 +
 +**UPLOADING CREATIVE**
 +  - From the "​Menu"​ button, click the red "New Advertisement"​ link.
 +  - Select the Company associated with the ad.  //If the company is not in the system, scroll to the bottom of the list, and click "+ New Company"​. ​  Enter the Company Name, and click "Add Company"//​
 +  - Enter a title for the ad.  Keep it short, but descriptive. (i.e. 300x250 Kamaaiana Special) ​ The title can only contain letters, numbers and spaces. ​ Any special characters (including apostrophes) will automatically be removed from the Ad Title)
 +  - If the ad is a text ad, click the checkbox and enter the Ad Headline, Copy, and Call-to-Action button title, otherwise add the banner graphic.
 +  - Click "Add Advertisement"​
 +
 +**SCHEDULING**
 +  - Once your advertisement creative is uploaded, you will be taken to the Ad Scheduling screen.
 +  - Start by selecting the website to be scheduled on, select the website category, followed by ad position.  ​
 +  - Select the Start Date and End Date for the ad.  The ad will run through the end date, so if you select 06/26/2015, the ad will run on the 26th.
 +  - Enter an advertisement link (MAKE SURE THE LINK BEGINS WITH http:// or https://)
 +  - If you would like another ad to display at the same time as this ad, select a "​Synced Ad" from the dropdown.
 +  - Click "Add Schedule"​
 +
 +
 +===== Modifying an Advertisement'​s Schedule =====
 +
 +  - Find the ad you'd like to modify using one of the "VIEW & EDIT" options on the "​Menu"​ button
 +  - Click the "Edit Ad Schedule"​ icon with the flag.
 +  - To stop an ad from running, click the white "​Edit"​ link on the ad schedule block you'd like to change.
 +  - Change the End Date to the previous day, and the ad will no longer display.
 +  - //You can also click the red "​x"​ icon on the ad schedule block to remove it.  **It's recommended that you change the end date, rather than deleting the ad schedule block**, so we can have a record of when the ad ran.//
 +
 +
 +===== Modifying an Advertisement'​s Creative =====
 +
 +  - Find the ad you'd like to modify using one of the "VIEW & EDIT" options on the "​Menu"​ button
 +  - Click the "Edit Ad" icon with the pencil.
 +  - From here, you can change the ad graphic/​text or company name.
 +  - **Avoid changing the Ad Title or Company Name.  These fields are linked to Google Analytics. ​ Any change will result in the loss of all stats associated with the advertisement**
 +
 +
 +
  
using_the_ad_server.1435171460.txt.gz ยท Last modified: 2015/06/24 18:44 by admin